Olesia Korobka

Brand protection and visibility in search and AI is my work: I make sure Google, Bing and AI answers describe your brand correctly, and I defend it when clones, impersonators or misleading results speak in its place. I'm an SEO entrepreneur based in Leeds, UK, with more than ten years in SEO and six building knowledge graphs.

Three companies carry that work. Fajela is my SEO consultancy for founders, executives and companies who want their brand to look right in Google and AI answers. WhiteLobby is a brand protection company that finds and removes what abuses a brand across search and AI. SEO Baza is the Ukrainian SEO community I founded. I also consult directly, speak at conferences, host SEO Charity, and write for Search Engine Journal.

Struggling to stand out in search and AI? I’m Olesia Korobka, an SEO entrepreneur currently based in Leeds, UK, and I help businesses cut through the noise. My mission is to translate complex SEO into clear, actionable strategies that drive real leads, sales, and measurable business growth.

From my background in media advertising at UMH to founding Fajela – my hub for SEO experiments and insights – I’m obsessed with technical SEO and mastering optimization for knowledge including Knowledge Graphs and AI. I’ve spent the last decade working with founders, directly impacting their brand perception in search and contributing to major successes like an 8-figure startup exit.

Let’s partner to optimize your online presence for search engines and AI, build a compelling company or personal website, and establish your personal brand’s influence. If you’re ready to maximize your search visibility and trustworthiness, I’m here to help.